🔥 Dealership Lead Leak Calculator

Based on your website traffic and industry benchmarks, see how many leads you're losing.

Question 1 of 5

📊 How many website visitors does your dealership get per month?

💡 Important: We're talking about visitors who come directly to your dealership's website — not leads you purchase from third-party sources (like Cars.com, Autotrader, etc.). We can help with those too, but this calculation is specifically for your own website traffic.

Less than 500 500 – 1,000 1,000 – 3,000 3,000 – 7,000 7,000 – 15,000

Question 2 of 5

📋 How many unsold leads are currently sitting in your CRM or database?

Less than 500 — we're a smaller dealership 500 – 2,000 2,000 – 5,000 5,000 – 10,000 More than 10,000 — we've been around a while

Question 3 of 5

🎯 How do you currently follow up with unsold leads?

We don't — once they're gone, we move on Sales team calls/maybe once or twice, then gives up We send email blasts or automated sequences Multi-channel: email + SMS + some direct mail Full system: AI + direct mail + phone + text for 90+ days

Question 4 of 5

💰 What's your average gross profit per vehicle sale?

Less than $1,500 $1,500 – $2,000 $2,000 – $3,000 $3,000 – $4,000 $4,000 – $5,000

Question 5 of 5

📬 Do you use direct mail to reach website visitors or past customers?

Never — we only do digital We send generic mailers once in a while Yes, but it's not really personalized or tracked Yes — personalized, tracked, integrated with digital follow-up

📧 Want the full breakdown emailed to you?

We'll send you a detailed report with your numbers, plus specific recommendations for your dealership's situation.

✅ Report Sent!

Check your inbox (and spam folder). We'll be in touch within 24 hours to walk through your numbers.

← Back to Auto Ignite Solutions

Know another dealer who should see these numbers?

Share on LinkedIn Email to a Colleague

← Back to Auto Ignite Solutions